Have you noticed that there is a very interesting phenomenon these days that no matter how hard Android manufacturers try to pile up the materials, people who buy iphones don't even look at them.
You tell those who buy iPhone that Android is no longer what it used to be. Now there is almost no difference between the performance and iPhone, and the heat dissipation and power consumption are not the "pull down youth" of that year, but iPhone users almost will not agree with Android phones, why? Let's talk about that today.
stereotype
To be honest, due to the stereotype of Android phones in the early years: "shanzhai phones", "performance is poor" image, so that Android phones are still not high-end.
Combined with Android phone manufacturers "bragging" marketing techniques, the launch of the ox X, the actual hand will be more disappointing. As a result, a large percentage of consumers don't bother to look at their Android phones.
Partial functional castration
As we all know, the Android used in China is part of the function of the "castration" version, no matter what version of the domestic OS or UI in fact can not be compared with the original Android system, coupled with the various manufacturers of their own, ultimately resulting in the Android system is full of fragmentation.
Even a manufacturer of the same system, different versions, give people the feeling is jumping, generations in the upgrade, each generation is big change, which also leads to a lot of people's impression of Android phones is in addition to the release of performance parameters every year to crush the friends of business boast.
In fact, there are no impressive highlights, plus Android manufacturers generally love to "borrow", friends out of a good feature to take over the fine tuning of the name is their own new features.
This is not entirely their fault, after all, the market demand is complex and large, their product managers actually do not know exactly what consumers want, can only play with, others successful features directly Copy the risk is minimal.
The castrated native system combined with the perception of fragmentation has turned off iPhone users.
Sea tactics confuse the user
Different from iPhone, which releases 4+1 new products every year, Android phone manufacturers generally play the game. However, iPhone can only rely on quantitative changes and qualitative changes. I release 10 new phones every year, and one can always sell out.
Although, this tactic is no problem from the point of view of manufacturers, but for consumers is Grandma Liu into the grand view garden. A mobile phone suffix can have several XX standard version, XX Pro, XX esports version, XXS, XX SE, XX youth version, XX co-branded version.
Not to mention that many manufacturers in order to chase high profits also side of the gali also play sub-brand strategy, the number of mobile phone models launched with the same generation has doubled, the configuration of each item has fine tuning, unless every day attention, really let ordinary consumers pick up, it is really difficult not to step on the pit.
This also increases the cost of consumer purchase. Originally, I only use the machine for half a day, but now I have to compare with the brand first, comparing the screen with the battery with the camera.
Together with the operation down suddenly found that another brand also has a similar configuration of the model... For most users, in fact, the purchase experience is negative!
It has to be admitted that iPhone is not a perfect mobile phone, and it also has its own problems such as high pricing, weak signal, not fast charging, etc. However, the overall view of iPhone meets the daily use needs of most consumers.
Its strong iOS ecosystem has yet to be matched by any Android phone, and the ease of use offered by a closed system makes the iPhone more attractive to most consumers.
In addition to the actual performance that Android phone manufacturers have never lost in terms of parameters and never won in terms of experience, users who buy iPhone rarely consider Android. Of course, there are a few local rich users iPhone and Android double repair, is also a good choice.